RAW iGaming and BetMGM Forge Strategic Partnership, Elevating Ontario's iGaming Experience

Author:

Jacob Curran

|Published: February 5th, 2024

RAW iGaming, a prominent game studio, has joined forces with BetMGM to extend its presence in Ontario's regulated casino market, offering players on the BetMGM Ontario platform exclusive access to innovative features like SuperSlice™, Supertracks™, and SuperSymbols™.

BetMGM, recognized for its extensive library featuring over 3,600 titles in North American markets, seeks to enrich player experiences by integrating RAW iGaming's patent-pending mechanics and game engines, including Dynamic Ways™ and SuperStretch™.

This collaboration enhances BetMGM's award-winning online casino, providing a diverse range of gaming options.

Tom Wood, CEO of RAW iGaming, emphasized the significance of understanding player preferences in market entry, stating, "This deal proves that paying attention to what players want really helps a market entry.

"Our thanks to BetMGM for supporting us and our innovations." Oliver Bartlett, BetMGM's Vice President of Gaming Product & Content, welcomed RAW iGaming to Ontario, expressing confidence in the entertaining titles complementing BetMGM's online casino.

RAW iGaming secured a license from AGCO in October 2023, allowing the studio to offer its games in Ontario. Discussing the license, Wood highlighted the delicate balance of pushing boundaries while delivering recognizable and appealing player experiences.

The partnership with BetMGM aligns with RAW iGaming's broader strategy to expand its presence in North America, following recent collaborations with international operators such as Videoslots and Digitain.